Be first, Be noticed, Be the "go-to" chiropractor.

How do I established consistent referrals from local medical doctors?

Above is the question which came to mind roughly one year ago when I moved from Rhode Island to Florida, essentially re-starting my practice.  While many pieces of your marketing system must work together to yield results; the most important is consistent, educational outreach. 

Chiropractic referrals from Medical Doctors.

One shocking fact I discovered since beginning my program has been the lack of interdisciplinary communication present in my town.  I would estimate that over 50% of the MD's which I have sat down with stated they did not have professional relationships and/or had not met another chiropractic in town.  What an opportunity!  I would guess that many towns/cities have similar circumstances.  This means that by extending your hand, reaching out, and then delivering consistent education material; you can quickly become their "go-to" chiropractor and resource. 

EVERY chiropractor should add MD marketing to their current outreach program.  Many chiropractors I have came across don't do this simply because they lack the time or lack the access to high quality peer-reviewed research journal. If you are one of these doc's; please let us do the hard work for you.  For $25 per month you will receive a personalized, custom, research brief detailing chiropractic and musculoskeletal care .  Simply sharing these briefs with the MD's in your town will help establish (or build) the relationships which lead to referrals. 

Effective, affordable outreach to medical doctors designed and tested by a fellow chiropractor.  Join me, and lets grow chiropractic together. ​

Informed Medication Use

As we know, many patients are painfully unaware of the side-effects and interactions of their medications.  Thankfully, various website and iPAD applications have made it easier than ever for people to perform some at-home research which can help them ask better questions of the prescribing doctor.  ​

While many people consult their prescribing doctor before reducing medications, many unfortunately do not ask the pertinent questions when their medications are being increased.  ​

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How Much Sugar in Your Cereal?

Excessive, long-term sugar intake can lead to a variety of health problems.  Breakfast can set up your day for triumph or tribulation. ​

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Omnio iPAD App

Recently, I came across this absolutely fantastic app for my iPAD.  It is essentially a customizable medical textbook which is FREE and usable on my iPAD.  Companies creating products like this will bode well for this century's changes in health care.  Now if we can get some products like this which are chiropractic specific we will be in really good shape.  Any developers out there?  ​

Find the app at www.omnio.com ​

Patient's Guide to Identifying GMO's

How do I tell what is a GMO?

In practice we hear many patients ask this question.  Below is a quick and easy guide to identifying which foods have been genetically modified.  ​

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